Blog Posts
From design breakdowns and advice to industry trends, this is where I share ideas, insights, and inspiration.
A behind-the-scenes look at my creative world.
Featured:
All Blogs:
Industry Topics
Designing What Doesn’t Exist (Yet)
When I played The Thing from the Future, my cards dealt me a strange mix: Collapse Future, Zoo, and Candy. At first, it felt impossible to connect them, but that’s exactly the fun of it. After some brainstorming, I imagined Creature Candy: brightly colored animal-shaped sweets that give people temporary powers in a post-collapse world.
Photographed Pockets of Peace in the City
Most cities never stop moving. There is a constant hum of traffic, chatter, sirens, and footsteps that soon blend into your usual rhythm. Recently moving to New York City, I’ve gotten more comfortable with that background noise and constant motion. With that said, I’ve also learned to look for something else: quiet moments tucked between the chaos.
Crafting My Digital Sales & Marketing Strategy
Launching a product is one thing, selling it and effectively is another. This week, I shifted from design mode to sales strategy mode as I prepared to launch my Study Abroad in Korea Survival Kit, a digital bundle that combines a polished PDF guide and interactive Google Sheet.
Week 3 of Building my Digital Product
After weeks of building, refining, and polishing, my digital product is complete and almost ready for launch.
The Study Abroad in Korea Survival Kit started as an idea to make studying in Seoul less overwhelming for future students, and now it’s a designed, interactive resource packaged for the market.
Week 2 of Building my Digital Product
If the early weeks of building my Study Abroad in Korea Survival Kit were about getting all my ideas on paper, this past week was about refining them into something that actually looks and feels like a real product.
The “middle mile” of development is tricky and it’s easy to feel stuck between drafting and final polish. But it’s also where the biggest progress happens.
Week 1 of Building my Digital Product
The first week of building my Study Abroad in Korea Survival Kit has been an eye-opening experience.
I went in thinking the hardest part would be coming up with content, but the bigger challenge was narrowing down what truly belongs in my MVP (minimum viable product) versus what can wait as “nice-to-have” extras.
My Product Concept Evolution
In Week 1, I explored three possible digital products: a Social Media Template Bundle, an Academic Planner, and a Korea Travel Kit. That stage was all about understanding the market and identifying opportunities where I could apply both design and personal experience.
Exploring Digital Product Opportunities
I’ve always been drawn to the space where creativity and business overlap. More specifically, where design isn’t just about looking nice, but about actually solving problems and making people’s lives easier.
HQ Pages = New Fan Clubs
Have you ever felt like your favorite artist deserves more hype, more love, more visibility? That’s how I felt after seeing BIBI live in Seoul. Her creativity, charisma, and connection with fans…
The Missing Link: Leaving It Out
It’s easy to paste a link right into our posts, especially on platforms like Facebook, LinkedIn & Twitter. However, the…
Keep it real (please).
Personally, there’s nothing that bothers more than people being fake, either in real life or on my Instagram feed. Whether…
Instagram or Insta-Growth?
If a brand isn’t on Instagram, they may be missing out on more than just likes and follows. Instead, they could be losing visibility, engagement, and growth which can convert to sales.
From social connection to cancellation
Today, social media remains one of the most powerful tools a business, or individual, can use to connect with an audience. Platforms like TikTok and Instagram offer real-time communication that builds trust, community, and brand loyalty.
Designing for People Behind the Screen
In today’s digital landscape, visuals and trendy interfaces often take center stage online, but effective UX/UI design demands much more than an aesthetic appeal.
Lessons from Gen Z Targeted Social Media
In today’s social media world, people aren’t just scrolling, they’re connecting, discovering, and deciding which brands feel worth their time. Some brands make their presence known, especially when it comes to capturing Gen Z’s attention.
I Didn’t Know What an Agency Was Until I Was in One
It sounds like an exaggeration, but it’s true.
When I was choosing a college, I knew two things: I wanted to study graphic design, and I wanted real-world experience while on campus.
Enemies to Lovers: Design Critiques
There was nothing I wanted to hear less than “Be ready to present your work for critique next class.” In my high school AP art class, and my first year of university, I dreaded critiques.
Article Promotion on Socials
Promoting a (digital) project on socials is one of the best ways to get more eyes on it. I wanted to share how I am promoting my upcoming article titled “K-Design: Seoul’s Impact on Global Graphic” on medium.com through social media.
3 Design Trends on the Rise
Graphic design is an industry that is always evolving, with new styles emerging constantly. New trends come in and out quickly.